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Archive for the ‘Society’ Category
Under our system of meritocracy, the elites win even when they lose

Under our system of meritocracy, the elites win even when they lose

Ng Chee Meng lost in the general election but gets to stay on as secretary-general of the National Trades Union Congress (NTUC). He and his fellow People’s Action Party (PAP) candidates for Sengkang GRC, Aljunied GRC and Hougang SMC were all defeated yet they can be appointed grassroots advisers under the People’s Association... 

I Know I’m Attractive – But I Just Don’t Know Who I Am Attractive To

I Know I’m Attractive – But I Just Don’t Know Who I Am Attractive To

I remember when I first started going bald, my second stepfather (who happens to be bald) assured me that it was perfectly OK because, he said, “Women still love you.” I didn’t know what he meant and I never thought of myself as being particularly attractive in any sense of the word. Despite wanting to be known as the... 

Branding and Positioning

Branding and Positioning

It takes years to build a brand and for it to be recognised. A political party’s image, logo, values and what it stands for need to be marketed and sold to potential voters, brand recognitions and royalty warrant followers. PAP & WP are established brands with a history and elected members with recognised personas and... 



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